Unmarketing: Everything Has Changed and Nothing is Different
by Scott Stratten,Alison Stratten
ISBN 13: 9781119335009
Format: Illustrated (304 pages) Publisher: Wiley Published: 29 Nov 2016
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Unbranding: 100 Branding Lessons for the Age of Disruption
ISBN 13: 9781119417019
Format: Illustrated (320 pages) Publisher: Wiley Published: 08 Dec 2017